We aim to add info here that might be of use for tourism businesses in the Moray area. Let us know how we can improve this by sending us an email. The “Leave a comment” link at the bottom of the page is not yet working.

Moray Tourism Documents:

Speyside and Moray Coast survey:

Tourism Fact sheets: (compiled by Marion Walker)

·         Fact Sheet No. 1 : The Volume and Value of Tourism in Scotland and the Highlands of Scotland (2008)
·         Fact Sheet No. 2:  The Volume and Value of tourism in Moray
·         Fact Sheet No. 3:  The Moray Tourism Market
·         Fact Sheet No. 4:  Visitor motivations
·         Fact Sheet No. 5:  SWOT Analysis

·         Fact sheet 1 : The Volume and Value of Tourism in Scotland and the Highlands (2008)

·         Fact sheet 2:  The Volume and Value of tourism in Moray (2008)

·         Fact sheet 3:  The Moray Tourism Market

·         Fact Sheet 4:  Visitor motivations

·         Fact sheet 5:  SWOT Analysis

.         Tourism trends: Tourism Trends Quarterly Report (Feb 2010)

.         STEAM report 2008 : Scottish Tourism Economic Activity Monitor (uploaded Oct 09)

Google tag cloud on Moray and Speyside.

VisitScotland research:

UK target markets. During 2006/07, VisitScotland undertook a significant research programme to develop a new UK Market Segmentation. The link takes you to VisitScotland.org where you can download the different segmentation of the UK market.

Latest industry trends. The latest industry trend reports are available to be downloaded in Adobe PDF format from the VisitScotland.org web site

Tourism Intelligence Scotland:

October newsletter: full of tips and useful information on how to grow your business and develop innovative packages

GreaterSpeyside stats:

July stats: Most viewed
July stats: Most viewed per town

June stats: Most viewed top 100
June stats: Most viewed per town

Moray College Hospitality department:

Moray College Employer Engagement report.

More stats to follow…. In the meantime let us know what type of stats you’re interested in.

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